Marketing automation service

Automation that keeps your
customer journey moving

Connect triggers, messages and follow-up steps into practical workflows that reduce repetitive work and keep leads or customers moving forward.

◇Workflow design
↳Triggers
✓Follow-up
WorkflowsCRMIntegrations
Automation workflowWORKFLOW ACTIVE
Active flows12All healthy
Actions3,842↑ this month
Completion91.6%↑ 4.8%
Workflow activity
New Lead → Follow-upActive1,204
Booked → ReminderActive842
No reply → NurtureActive619
Less manual workReliable follow-up across the journey.
Trigger logicStart actions from meaningful events.
Connected stepsKeep systems and messages aligned.
Lead follow-upReduce gaps after enquiries.
Ongoing refinementImprove workflows from real usage.

What this service covers

Automation should remove repetitive work without making communication feel random. I map the events that matter in your customer journey, decide what should happen next, and build the logic inside your existing marketing platform.

Welcome series

Introduce new subscribers or customers with a structured sequence instead of one isolated message.

Abandoned cart

Follow up when a shopper leaves before completing a purchase, using sensible timing and message frequency.

Post-purchase

Send useful follow-up after an order, from education and support to relevant next-step offers.

Win-back flows

Re-engage customers or subscribers who have stopped buying or interacting.

Triggers and branching

Configure events, wait steps, conditions and paths so people receive messages relevant to their actions.

Testing before launch

Check links, timing, logic, exclusions and message rendering before an automation starts sending.

How I approach the work

1

Map

We identify the customer actions and lifecycle moments worth automating.

2

Design

I define triggers, delays, conditions, exits and the role of each email or SMS.

3

Build

The flows, copy and logic are configured inside your platform and tested end to end.

4

Refine

Performance is reviewed over time so weak steps can be adjusted instead of leaving flows untouched forever.

Automation questions

Which flows should I build first?

That depends on the business, but welcome, abandoned cart or lead follow-up, post-purchase and win-back are common starting points because they cover major lifecycle moments.

Can automation use both email and SMS?

Yes, where your platform supports both channels and the customer has the appropriate consent for each.

Will you work with my existing setup?

Yes. I can audit existing flows, repair logic and fill gaps instead of rebuilding everything when that is unnecessary.

Do you test the automation before it goes live?

Yes. Triggers, delays, branches, links and exclusions should be checked before real customers enter a flow.

Tell me what you need

Send me your current platform, what you are trying to improve and where the problem is showing up. I will reply with the next practical step.

Gbengaprecious796@gmail.com · +44 7300 410246